would you check my composition and make it better please

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00Giordano Case study02br
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00Introduction 02br
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00CEO jimmy Lai - Giordano incorperated in 1980 02br
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00When I was a middle school student in 1997 I had knew that brand Giordano as only an Korean company’s name since Giordano Limited has distributed their marketing strategies like fit for Korean. They did advertising and sales in a way adjusted with Korean culture. 00 02br
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00Although they started to sale their goods in Korea, the reactions of Korean customers was not quite well at the first time, it might because of the difference of life-style and culture. but after they make the direction of target toward young age’s people and casting 20’s celebrities who were famous in Korea, and their benefit was grew and had good response from buyers among adolescences and early 20’s. Because of they offered good quality’s products at low prices and did good advertising. So then their brand power 00 00located strongly among apparel market in Korea.02br
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00There was an act that 00 00they operated their marketing management with goal of maximizing- unit sales instead of maximizing price margin (Value for money policy) as ‘case study’ report had mentioned it. And it’s true.02br
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00Strategy02br
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00The First, I believe that the most helpful thing to success was managing of inventories. It’s quite a big issue how they handle and manage them with the least detriment. Especially in apparel business which is very sensitive with contemporary trend and vogue. The preference of individual to apparel has been changed rapidly according to people’s demand. \02br
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00The Second, Real-time statistical information data from all their subsidiaries could be shown and used in managing for replacement and study of customer’s demand. And it would had helped to get a quick feedback in sales. 02br
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00It was very good because of staking of inventory is just meaning of loss of company in a long-term. All kinds of products’ value are more or less getting lower after produce was produced. Due to new goods with new design are overflow without suspending every day, to 00 00keep inventory’s condition well is inevitable and it usually take so much cost. But they did this well. 02br
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00The Third, the reason of success In this case of Giordano Ltd will be an accumulation of experiences. On the basis of abundant experiences in operating from Comitex Group, they might could expanded their extent to multi locations and further more in various countries.02br
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00Business solution and marketing know-how is importance, which I think this is related to the value of ‘Trial and Error’ that Jimmy Lai has mentioned. 02br
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00 00As all companies does so, there isn’t a secured investment. We should act flexibly depend on each situation we may get faced in future; If we gather proper information we need to make a decision and keep try to cognize a trend of its field, then we would be prepared to cope with business problems in most cases. I had good impression through this Case Study about how Lai did the human management and executed the service policy. 0-