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Tscalasal Posted 12 years ago
Grammar

Wht'a the difference?

" Marketing of products"
" Commercialization of products"

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Top answer

"marketing" is about promoting and selling what you've got, whereas "commercialization" could also include adaptations to the product or service in order to make it more commerically viable. g. connoting the destruction of traditional qualities and values.

— GPY

  • "marketing" is about promoting and selling what you've got, whereas "commercialization" could also include adaptations to the product or service in order to make it more commerically viable.
  • g.
  • connoting the destruction of traditional qualities and values.
  • This depends on context.
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2 Answers
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"marketing" is about promoting and selling what you've got, whereas "commercialization" could also include adaptations to the product or service in order to make it more commerically viable. "commercialization" can sometimes have a negative nuance, e.g. connoting the destruction of traditional qualities and values. This depends on context.
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tscalasalCommercialization of products
~ making products available to customers

For example, a drug company may work for years developing a new drug. Once the drug is proved to be safe and effective, it commercializes the drug, i.e., offers it for sale.
tscalasalMarketing of products
~ advertising to customers that
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