I think a lot of questions on this topic have been asked but no definite answers seem to have been given . Is 'the' here acting as an indefinite article for 'perfume'?
The launch was followed by a 47% increase in sales for Parlux, which was predominantly due to sales of the Hilton-branded perfume.
How about this?
The information came from the Seoul-based FeFix. (Let us assume that FeFix is the name of a company.)
Top answer
In your first example, the definite article 'the' refers to 'perfume'. In the second sentence, it refers to FeFix.
— Conchita57
In your first example, the definite article 'the' refers to 'perfume'.
In the second sentence, it refers to FeFix.
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