What's in a name?

(From today's (British) 'The Daily Telegraph':)
Village adopts longest name in wind farm protest

(Filed: 19/07/2004)
Residents in a remote village are making a community protest against a wind farm planned in the area by claiming the title for the longest place name in Britain.
The village of Llanfynydd, south Wales, will be transformed into:

Llanhyfryddawelllehynafolybarcud- prindanfygythiadtrienusyrhafnauole

later today, for one week only. Renaming the village will see the Carmarthenshire community temporarily eclipse:
Llanfairpwllgwyngyll- gogerychwyrndrobwchllantysiliogogogoch

in north Wales, which currently holds the longest name title.

The village's new name, means "A quiet beautiful village, an historic place with rare Kite under threat from wretched blades". The Spanish-owned firm Gamesa Energy UK wants to site up to 30 turbines, which could be up to 450ft tall, on ridges overlooking the village.
It has applied to Carmarthesnhire County Council to site a wind speed mast which is a first step needed to test the area's suitability. Many villagers have written to the council highlighting what they claim are the area's unique mixture of rare wildlife and special landscape features.
"It might seem that changing the name of the village for the week is a bit of a joke, but we could not be more serious.
"Welsh place names reflect unique landscape features, and hundreds of years of historical events and cultural traditions - the essence of a community with a strong identity. If our community is to be overshadowed by a power station of this magnitude it might as well change its name and its identity."

Christopher ('CJ')