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Nesa Posted 12 years ago
Vocabulary

What does this sentence mean?

Hi,

I feel somehow twisted by the sentence. I wish it was a bit simpler.

In the commercial sector, it is openly acknowledged that a certain amount of heavy-handedness has often proved essential to achieve the kind of ruthless adherence to strategy which companies need to build their brands.

Regards,
Nesa
  

Top answer

No doubt you can understand this: In the commercial sector, it is openly acknowledged that ... The whole of the rest of the sentence is describing the thing that is openly acknowledged. The core structure of this part is "X has often proved essential (in order) to achieve Y".

  • No doubt you can understand this: In the commercial sector, it is openly acknowledged that ...
  • The whole of the rest of the sentence is describing the thing that is openly acknowledged.
  • The core structure of this part is "X has often proved essential (in order) to achieve Y".
  • X is a certain amount of heavy-handedness Y is the kind of ruthless adherence to strategy which companies need to build their brands.
  • which companies need to build their brands modifies ruthless adherence to strategy All the individual words have normal dictionary meanings.
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1 Answers
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No doubt you can understand this:

In the commercial sector, it is openly acknowledged that ...

The whole of the rest of the sentence is describing the thing that is openly acknowledged. The core structure of this part is "X has often proved essential (in order) to achieve Y".

X is a certain amount of heavy-handedness
Y is the kind of ruthless adhere

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