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Nesa Posted 12 years ago
Business & Finance
What does "pro-brand" mean?
Hi,
Do you know what pro-brand means here?
The anti-brand argument goes like this: brands are bullies; they commodify cultures and they are unaccountable. The pro-brand argument,however, holds that brands are accountable and transparent, and that they provide more value and economic benefits for people than ever before. The reality is probably somewhere in between.
Regards,
Nesa
Do you know what pro-brand means here?
The anti-brand argument goes like this: brands are bullies; they commodify cultures and they are unaccountable. The pro-brand argument,however, holds that brands are accountable and transparent, and that they provide more value and economic benefits for people than ever before. The reality is probably somewhere in between.
Regards,
Nesa
Top answer
nesa Do you know what pro-brand means here? In favour of brands. It describes people or theories that like brands or think that branding is a good thing.
- nesa Do you know what pro-brand means here?
- In favour of brands.
- It describes people or theories that like brands or think that branding is a good thing.
- Cf 'anti-brand' in the sentence that precedes.
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2 Answers
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nesaDo you know what pro-brand means here?In favour of brands. It describes people or theories that like brands or think that branding is a good thing. Cf 'anti-brand' in the sentence that precedes.
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