What does 'generation' mean in this?

Question

In it was a robust variety of classic design writing: Wassily Kandinsky on color, Beatrice Warde on invisible typography, and Steven Heller on pretty much everything else, along with excerpts from Baudrilliard and Barthes, to confuse and upset, respectively. I also found a heavily worn second-generation of a third-generation photocopy of a 24-year-old essay titled “Why Designers Can’t Think,” by a then-rising designer named Michael Bierut.

What does "second-generation of a third-generation photocopy" means hear?
Is it something like second edition or second version?

For context, this phrase is from http://www.printmag.com/article/why-designers-still-cant-think/

And about the expression "along with excerpts from Baudrilliard and Barthes, to confuse and upset, respectively."
, does 'confuse' and 'upset' explain 'Baudrillard' and 'Barthes' respectively?

Thanks in advance.

Enoon · Accepted Answer

wesholicWhat does "second-generation of a third-generation photocopy" means hear?Is it something like second edition or second version?

Make a photocopy, and then make a copy from that. Now you have a second-generation copy. Copy that, third, and so on. The writer got a little silly there. What he describes is nothing more than a fifth-generation copy.

wesholicAnd about the expression "along with excerpts from Baudrilliard and Barthes, to confuse and upset, respectively.", does 'confuse' and 'upset' explain 'Baudrillard' and 'Barthes' respectively?

I don't know who they are, but the writer means that Baudrilliard's writing will confuse you, and Barthes's writing will upset you.

Wesholic · Answer

I understand now!
Thank you very much!!!!

What does 'generation' mean in this?

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