Spot TV , Syndicated TV - What is meant here???

Question

Hello,In an article on US advertsing I found terms like "Syndicated TV" and "Spot TV" which I do not understand. Is anybody able to explain to me what type of TV those terms refer to?ThanksBernhard

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[nq:1]In an article on US advertsing I found terms like "Syndicated TV" and"Spot TV" which I do not understand. Is anybody able to explain to me what typeof TV those terms refer to?[/nq]
These are two of the ways in which broadcasting rights are sold. Spot TV means programmes have been
individually sold. A syndicate is a "package" of more than one programme (e.g. a series, or two or more
series) usually offered to more than one buyer.

Don Phillipson
Carlsbad Springs
(Ottawa, Canada)

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Bernhard Katzer:
[nq:2]In an article on US advertsing I found terms like "Syndicated TV" and "Spot TV" which I do not understand. ...[/nq]
Don Phillipson:
[nq:1]These are two of the ways in which broadcasting rights are sold. Spot TV means programmes have been individually sold.[/nq]
That may be true, but I've only seen this sense of "spot" used with advertisements. If you buy time for CBS to run your commercial from 10:06:00 to 10:06:30 on Monday, that's a spot TV ad.
[nq:1]A syndicate is a "package" of more than one programme (e.g. a series, or two or more series) usually offered to more than one buyer.[/nq]
The important thing is that it's sold in different markets to individual stations (which will make their own decisions about when to show it), rather than to a national network or cable channel.
Mark Brader "This may represent a minor inconvenience ... Toronto I say 'minor' because I'm not doing the work." (Email Removed) Topher Eliot

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Mark Brader wrote in a message to Don Phillipson:
MB> From: (Email Removed) (Mark Brader)
MB> That may be true, but I've only seen this sense of "spot" used with MB> advertisements. If you buy time for CBS to run your commercial MB> from 10:06:00 to 10:06:30 on Monday, that's a spot TV ad.

What does it mean in "the spot price of brent crude" (a phrase I often hear on the radio).

Steve Hayes
WWW: http://www.geocities.com/Athens/7734/stevesig.htm E-mail: (Email Removed) - If it doesn't work, see webpage.

WtrGate v0.93.p9 Unreg
* Origin: Khanya BBS, Tshwane, South Africa (012) 333-0004 (8:7903/10)

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[nq:1]What does it mean in "the spot price of brent crude" (a phrase I oftenhear on the radio).[/nq]
Brent crude is a particular type of crude oil the price of which has been selected to be representative of the oil market as a whole, insofar as any one number can do this. That is, it's a market index.

"Spot price" I'm less sure of, but I suspect it's the ruling trading price at a specific time, e.g. noon in New York, say.

Quoting the spot price of Brent crude is a one-figure way approximaiton saying how the oil market is doing today relative to past days.

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[nq:2]That may be true, but I've only seen this sense ... 10:06:00 to 10:06:30 on Monday, that's a spot TV ad.[/nq]
However, http://www.m-w.com has a sense "broadcast between scheduled programs" as in "spot announcements", so I may have had that wrong.

Stephen Hayes:
[nq:1]What does it ("spot") mean in "the spot price of brent crude" (a phrase I often hear on the radio).[/nq]
I believe that's the price for a single purchase not related to any long-term contract. So it's like the retail price of things you'd buy at a retailer, except that crude oil probably isn't sold in quantities small enough to be described as retail. m-w.com has "available for immediate delivery after sale" as in "spot commodities", and "involving immediate cash payment" as in "spot transaction", so we're in that area, anyway.

Mark Brader, Toronto > "Gadgetry abounded everywhere, almost all of which (Email Removed) > he could justify." Robert Asprin

My text in this article is in the public domain.

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That reminds me. Does either one of you South African gentlemen know what happened to the coal-to-oil technology which was to have buggered embargo? There was a gigantic Cape Corporation in charge of the project, I seem to remember.

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Not Cape, AFAIK; Sasolburg is in the far north of the Free State (formerly Orange Free State) and Secunda is in southern Gauteng (formerly the Transvaal); Secunda lives vividly in my memory for the extraordinary beauty, caused through air pollution, of a once-in-a-lifetime gorgeous sunset.
I think you'll find them over at http://www.sasol.co.za/, still in business doing coal-to-gas, coal-to-plastic and all sorts of stuff.

Last time I paid attention, up in those parts of the country (but not in the Cape) one found an extra brand of petrol(eum) (AmE gasoline), using the quagga as a logo, that retails this product.

Spot TV , Syndicated TV - What is meant here???

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