Spectrum of licensing/licensed categories

Question

GBG will establish the licensing business for all of Warner Bros Consumer Products (WBCP) brands, which include Looney Tunes, Tom & Jerry, Harry Potter, Batman, Superman and Scooby-Doo, among others. The wide spectrum of licensing categories includes products such as publishing materials, apparel, accessories, toys, stationery, gifts, and novelties, as well as branded food, personal care products and promotion licensing.

Source: "Kid's corner", VIETNAM LOCAL NEWS.

I am wondering why it is "licesing categories" not "licensed categories". Could you explain?
Shouldn't it be "The wide spectrum of licensed categories includes products..."?

Clive · Accepted Answer

Here are two small examples to show you the basic idea.

eg Tom has a licensing business. This means Tom sells people licenses.

eg Tom has a licensed business. This means someone sold Tom a license to start his business.

Clive

Square · Answer

Thank you for the nice example.
I understood the difference from your example. However, the noun "category" is not the same as "business" and that is confusing.
Does "licensed categories" ever exist?

Clive · Answer

licensing categories I assume this means that you can go to GBG and buy a license
eg to sell Warner Brothers apparel
eg to sell Warner Brothers toys
eg to sell Warner Brothers novelties

'Category' just means 'a group of related products'.

I suppose it depends on your point of view.
From WB's point of view, these are categories they are licensing to the buyers..
From the buyers' point of view, they pay their money and become licensed.

Clive

Spectrum of licensing/licensed categories

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