1. Some people think that advertising is fundamentally wasteful, because it only serves to make consumers move about from one brand to another.
2. Some people think that advertising is fundamentally wasteful, because it only makes consumers move about from one brand to another.
Q) I was wondering what makes different between #1 and #2 when it comes to having "serve" and not having it. Does the meaning differ?
Top answer
The meaning does differ. #1 tells us about the purpose of advertising. #2 tell us the result of advertising.
— AlpheccaStars
The meaning does differ.
#1 tells us about the purpose of advertising.
#2 tell us the result of advertising.
1.
Some people think that advertising is fundamentally wasteful, because it only serves to make (= has the function or purpose of making ) consumers move about from one brand to another.
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The meaning does differ. #1 tells us about the purpose of advertising. #2 tell us the result of advertising.
1. Some people think that advertising is fundamentally wasteful, because it only serves to make (= has the function or purpose of making ) consumers move about from one brand to another.