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GCheng620 Posted 12 years ago
Vocabulary

Self-owned brands?

Lots of companies such as Sephora(the major cosmetics retailer chain) and some supermarket chains have brands of products by their own names.

Can I call those brands their "self-owned" brands?
  

Top answer

In the UK, these are often called "own-brand" products.

— GPY

  • In the UK, these are often called "own-brand" products.
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7 Answers
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In the UK, these are often called "own-brand" products.
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In the US these are often called "store brands".
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GPYIn the UK, these are often called "own-brand" products.
No I want to refer to the brands, not the products
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GCheng620No I want to refer to the brands, not the products
In that case it would just be "own brands".
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GPY GCheng620No I want to refer to the brands, not the productsIn that case it would just be "own brands".
Is that a British term?
I've googled and clearly it's referred to as "store brands" in the US as more hits turned up when I googled
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Private label brands is another term often used.
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