Pronunciation help

I see the Coach's role akin to 'holding a mirror' to drive self-improvement in the team's interest.

http://m.cricbuzz.com/cricket-news/95337/always-respected-role-boundaries-between-captain-and-coach-anil-kumble-on-virat-kohli-india-cricket

How do we pronounce the word-coach's ? I am especially confused by the ending-ch's.