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Advertisements are becoming more and more common in our everyday life. Do you think it is a positive or negative development?

There is no doubt that advertisements are increasingly popular and play an important role in our life. Even though this tendency could cause several negative impacts on our society, I believe that it is a tremendous growth.

To begin with, there are some disadvantages of advertising. In order to persuade people to buy products, some false advertisements could even manipulate customers by using false, misleading, or unproven information to advertise products to consumers. For instance, one form of false advertising is to claim that a product has a health benefit or contains vitamins or minerals that it in fact does not. In addition, children could easily be influenced by advertisements. Children younger than eight are essentially defenseless against commercials because they do not understand their intent. For example, if an ad says the new robot is the best toy ever, children may believe it to be true and put pressure on their parents to buy them this robot.

Nevertheless, the advertising industry brings a lot of considerable benefits to individuals and organizations. First, advertising is a key part of modern business since companies often run advertising campaigns to notify customers of their products and services. Thanks to making good use of these advertising campaigns, many enterprises earned substantial revenues. Second, advertising is a creative industry that is able to improve youth employment prospects because it creates employment opportunities such as graphic designers or copywriters for people, especially the youth. Furthermore, advertisements inform us about the choices by allowing customers to have more information about different products. For example, buyers can compare the prices and quality of different brands to select the merchandise that is the best suitable for them.

In conclusion, the increase in the prevalence of advertisements has exerted some adverse impacts on our everyday life. However, it seems to me that this trend is a positive development because of its enormous benefits.