(1) What do you call this...? Wikipedia calls it eye rhyming or sight rhyming, though I'd never heard that before I looked it up just now. org/wiki/Eye_rhyme Though not strictly rhymes, eye rhymes or sight rhymes refer to similarity in spelling but not in sound, as with cough , bough , or love , move .
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Eye rhyme
Main article: http://en.wikipedia.org/wiki/Eye_rhyme
Though not strictly rhymes, eye rhymes or sight