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Newguest Posted 18 years ago
Grammar
paraphrasing
0 Hi guys! 02 br
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00 Could you paraphrase these two sentences for me, as I have some problems with undertsanding them: 02 br
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01 b 00 A brand contact can be defined as any information bearing experience a customer or prospect has with the brand, the product category, or the market that relates to the marketer’s product or service. 02 b 02 br
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01 b 00 The company must effort into managing these experiences as it does in producing its ads. 02 b 00 0-
02 br
00 Could you paraphrase these two sentences for me, as I have some problems with undertsanding them: 02 br
02 br
01 b 00 A brand contact can be defined as any information bearing experience a customer or prospect has with the brand, the product category, or the market that relates to the marketer’s product or service. 02 b 02 br
02 br
02 br
01 b 00 The company must effort into managing these experiences as it does in producing its ads. 02 b 00 0-
Top answer
0 It sounds like something in "consultant speak" - the (to borrow from Taka's current threads) opaque language that makes people sound like they know what they are talking about. The second one is missing a few key words. 02 br 02 br 00 Anyway, in a nutshell, a brand "promise" (contract is a terrible word to use here) relates to the way a customer or potential customter feels about your product or service.
- 0 It sounds like something in "consultant speak" - the (to borrow from Taka's current threads) opaque language that makes people sound like they know what they are talking about.
- The second one is missing a few key words.
- 02 br 02 br 00 Anyway, in a nutshell, a brand "promise" (contract is a terrible word to use here) relates to the way a customer or potential customter feels about your product or service.
- 0-
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5 Answers
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0 It sounds like something in "consultant speak" - the (to borrow from Taka's current threads) opaque language that makes people sound like they know what they are talking about. The second one is missing a few key words. The company must PUT THE SAME effort into ... 02 br
02 br
00 Anyway, in a nutshell, a brand "promise" (contract is a terrible word to use here) relates to the wa
02 br
00 Anyway, in a nutshell, a brand "promise" (contract is a terrible word to use here) relates to the wa
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1 blockquote
01 cite 10 Grammar Geek 12 cite 12 br
10 It sounds like something in "consultant speak" - the (to borrow from Taka's current threads) opaque language that makes people sound like they know what they are talking about. The second one is missing a few key words. The company must PUT THE SAME effort into ... 12 br
12 br
10 Anyway,
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1 blockquote
01 cite 10 Newguest 12 cite 12 br
10 Hi guys! 12 br
12 br
10 Could you paraphrase these two sentences for me, as I have some problems with undertsanding them: 12 br
12 br
11 b 10 A brand contact can be defined as any information bearing experience a customer or prospect has with the brand, the product catego
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0 You're right - it was contact, not contract. 02 br
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00 Anyway, it doesn't change the meaning I gave. Whenever you a person sees, hears about, or uses a product, they have some sort of experience with it, good or bad, and the company needs to put effort into managing those experiences. 0-
02 br
00 Anyway, it doesn't change the meaning I gave. Whenever you a person sees, hears about, or uses a product, they have some sort of experience with it, good or bad, and the company needs to put effort into managing those experiences. 0-
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