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Latam Posted 18 years ago
Grammar

need meaning

0H, I read this sentence from one of the website. i am having hard time to understand the meaning of this sentence. (Federated Media stepped in it with their latest campaign) means federal media srewed up with latest campaign. and i don't understand the second one. 02br
00Federated Media stepped in it with their latest campaign, 01font00getting some of its bloggers to issue not so bon mots on behalf of a not so bon advertiser02font00, Microsoft.02br
00Thanks02br
00Lata 0-
  

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0 Stepped in it = put their foot in it = which means to make a mistake.0-
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0"Bon mot" (literally "good word") is an expression borrowed from French, meaning a particularly clever, witty or apposite remark. For effect, the author has reused the French word "bon" later in the sentence, presumably to mean either "clever" or "good" (I'm not entirely sure which). So, I think the second part of the sentence means something like: "00getting some of its bloggers to issue n

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