It would cost you more to buy that garment so you had better buy this one. How much is this book? / How much does this book cost?
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User_garyNow, is the sentence "What is the price of the pen" really incorrect?The sentence is absolutely grammatical. I wouldn't use the price of the pen if I were about to buy a pen in a shop, though. In my experience people usually just say: How much is a/the pen? The choice of the article depends on the context. English is a languag