The problem is easily solved, but you have others, and the first sentence makes no sense—you cannot combine 'use of social media' with 'results of a study': When combined with the results of a 2003 study (Grewal, Cline & Davies) showing that first impressions from w ord-of-mouth communications are more influential than subsequent one s, the nearly ubiquitous use of social media by our current and future target demographics makes the importance of leveraging HP's existing market sh are to establish a large and loyal customer b ase essen tial to the improved and continued growth of PPS.
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