The flashy executive pad and the pimpmobile (customized silver Porsche, tinted windows, chrome, the whole enchilada) and the golf-club memberships were all bravado: Andrews had barely more actual cash than I did, his bank manager was starting to get restive, and over the past six months he had been selling off bits of his land, still undeveloped, to pay the mortgages on the rest. “If that motorway doesn’t go through Knocknaree, and fast,” Sam said succinctly, “the boy’s banjaxed
g. of selling a quantity of one's possessions). "bits" means "parts" or "portions".
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"selling off" essentially just means "selling" (the word "off" adds an extra nuance, e.g. of selling a quantity of one's possessions). "bits" means "parts" or "portions". For example, say he owned 100 acres of land. One month he might have sold ten acres of land, and then another ten acres the next month, or something like that.