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Square Posted 12 years ago
Grammar

Given the way current state of the market

Given the way current state of the market, P&G considers innovation to be the heart of its business and designs new products to meet market demand and improve consumer lives in small but meaningful ways.

Source" Smarter & Wiser", Vietnam Economic Times.

The sentence is really confusing. Could you help me understand some parts of it?
What is "the way current state"? Shouldn't it be "the current state"?
Also, I don't understand why the author used the present tense for the bold.
I think the sentence should read as follows.

Given the current state of the market, P&G considers innovation to be the heart of its business and to design new products to meet market demand and improve consumer lives in small but meaningful ways.
Thanks.
  

Top answer

Yes, there is a problem in the wording of the opening. " However, replacing "designs" with "to design" is grammatically incorrect. The present tense is already being used "P&G considers " so there is nothing wrong with continuing with it.

— Doctor D

  • Yes, there is a problem in the wording of the opening.
  • " However, replacing "designs" with "to design" is grammatically incorrect.
  • The present tense is already being used "P&G considers " so there is nothing wrong with continuing with it.
  • " That would improve both the logic and the parallel form.
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2 Answers
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Yes, there is a problem in the wording of the opening. I would amend it as you have "Given the current state of the market." However, replacing "designs" with "to design" is grammatically incorrect. The present tense is already being used "P&G considers" so there is nothing wrong with continuing with it. Had I been writing the sentence, however, I would have said "and, therefore,
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Thank you for the insightful explanation.
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