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Catttt Posted 7 years ago
Grammar
..., featuring...
1. Is "featuring pleasant-looking people ..." grammatically referring to " the Benetton United Colors campaign" or "KISSING DOESN’T KILL: GREED AND INDIFFERENCE DO posters"?
2. Does "there were some notable exceptions: advertisements which read..."refer to Benetton posters?
Context: More famously, however, they caused an upset with their KISSING DOESN’T KILL: GREED AND INDIFFERENCE DO posters mounted on the sides of buses (1989). As David Deitcher, writing for Artforum, has noted, these posters are a direct parody of the Benetton United Colors campaign, featuring pleasant-looking young people of mixed races, evenly spaced against a white background. What was different about them was the use of same-sex couples (something that Benetton were to catch up with later) and the anti-consumerist, wakeup-to-reality message. They parodied the never-never land of racial harmony suggested in all but a few Benetton advertisements up to that date, although to be fair there were some notable exceptions: advertisements which read more ambiguously and created mixed reactions in the Benetton portfolio (Art and Advertising by Joan Gibbons).
2. Does "there were some notable exceptions: advertisements which read..."refer to Benetton posters?
Context: More famously, however, they caused an upset with their KISSING DOESN’T KILL: GREED AND INDIFFERENCE DO posters mounted on the sides of buses (1989). As David Deitcher, writing for Artforum, has noted, these posters are a direct parody of the Benetton United Colors campaign, featuring pleasant-looking young people of mixed races, evenly spaced against a white background. What was different about them was the use of same-sex couples (something that Benetton were to catch up with later) and the anti-consumerist, wakeup-to-reality message. They parodied the never-never land of racial harmony suggested in all but a few Benetton advertisements up to that date, although to be fair there were some notable exceptions: advertisements which read more ambiguously and created mixed reactions in the Benetton portfolio (Art and Advertising by Joan Gibbons).
Top answer
catttt 1. " grammatically referring to " the Benetton United Colors campaign" or "KISSING DOESN’T KILL: GREED AND INDIFFERENCE DO posters"? The latter.
- catttt 1.
- " grammatically referring to " the Benetton United Colors campaign" or "KISSING DOESN’T KILL: GREED AND INDIFFERENCE DO posters"?
- The latter.
- catttt 2.
- "refer to Benetton posters?
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1 Answers
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catttt1. Is "featuring pleasant-looking people ..." grammatically referring to " the Benetton United Colors campaign" or "KISSING DOESN’T KILL: GREED AND INDIFFERENCE DO posters"?
The latter.
catttt2. Does "there were some notable exceptions: advertisements which read..."refer to Benetton posters?
Apparently so.
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