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User_gary Posted 18 years ago
Grammar

facelift and even lower prices, staring down, brutal fourth-quarter, right margin

facelift and even lower prices kept the world's largest retailer afloat in a troubled economy.
Staring down the barrel of brutal fourth-quarter retail forecasts, CEO Lee Scott dramatically cut prices on 15,000 items - including popular toys and electronics - by 20% more than usual to lure holiday shoppers. That rocked the industry, pressuring other retailers to squeeze already tight margins.

Please explain the emboldened parts.

I know the meaning of these emboldened words individually but I can't understand as a whole.
  

Top answer

User_gary f acelift and even lower prices kept the world's largest retailer afloat in a troubled economy. By remodeling the stores to make them look more attractive, and by lowering prices, the company was able to stay in business. Staring down the barrel of brutal fourth-quarter retail forecasts , CEO Lee Scott dramatically cut prices on 15,000 items - including popular toys and electronics - by 20% more than usual to lure holiday shoppers.

  • User_gary f acelift and even lower prices kept the world's largest retailer afloat in a troubled economy.
  • By remodeling the stores to make them look more attractive, and by lowering prices, the company was able to stay in business.
  • Staring down the barrel of brutal fourth-quarter retail forecasts , CEO Lee Scott dramatically cut prices on 15,000 items - including popular toys and electronics - by 20% more than usual to lure holiday shoppers.
  • That rocked the industry, pressuring other retailers to squeeze already tight margins.
  • Analysts were predicting that business would be terrible during October, November and December.
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1 Answers
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User_garyfacelift and even lower prices kept the world's largest retailer afloat in a troubled economy. By remodeling the stores to make them look more attractive, and by lowering prices, the company was able to stay in business.
Staring down the barrel of brutal fourth-quarter retail forecasts, CEO Lee Scott dramatically cut prices on 15,000 item

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