"Memes, however, are merely cultural bi-products [sic] of the app ecosystem; the medium, not the meme, is the message. Memes are eyewash of an optimization arms race that strives to reach as far down into the limbic system as possible." (Geert Lovink and Marc Tuters, "They Say We Can’t Meme: Politics of Idea Compression")
What does the emphasized sentence say exactly, I don't understand it.
alibey1917 What does the emphasized sentence say exactly, I don't understand it. Welcome to the club. I'm thinking that that sentence is an attempt to win some bad writing award.
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alibey1917What does the emphasized sentence say exactly, I don't understand it.
Welcome to the club. I'm thinking that that sentence is an attempt to win some bad writing award. The writer, Geert Lovink, is Dutch, so maybe we're just seeing that. Nah. It's just bad. What is eyewash of an arms race? How can an arms race be an optimization one? Can an arms ra