Customers has been exposed to a wide range of direct marketing activities by various companies in recent days. Marketing managers are always seeking greater returns from their investment and pursuing for higher response rates from those activities but minimize the number of contacts/costs. What needs to be answered is which of those customers are most likely to respond to these direct marketing activities
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dean kim Customers has have been exposed to a wide range of direct marketing activities by various companies in recent days times . Marketing managers are always seeking greater returns from their investment , looking for higher response rates from those activities but while minimiz e ing the number of contacts / and thereby costs. What needs to be answered The question is: which of those customers are most likely to respond to these direct marketing activities?
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dean kim Customers has have been exposed to a wide range of direct marketing activities by various companies in recent days times .
Marketing managers are always seeking greater returns from their investment , looking for higher response rates from those activities but while minimiz e ing the number of contacts / and thereby costs.
What needs to be answered The question is: which of those customers are most likely to respond to these direct marketing activities?
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dean kim Customers hashave been exposed to a wide range of direct marketing activities by various companies in recent days times. Marketing managers are always seeking greater returns from their investment, looking for higher response rates from those activities butwhile minimizeing the numbe