Context:
Since his debut in
Mad, Neuman's likeness, distinguished by jug ears, a missing front tooth, and one eye lower than the other has graced the cover of all but a handful of the magazine's 500 issues. His face is rarely seen in profile; he has virtually always been shown in
full frontal view, directly from behind, or in silhouette. Harvey Kurtzman first spotted the image on a postcard pinned to the office bulletin board of
http://en.wikipedia.org/wiki/Ballantine_Books editor
http://en.wikipedia.org/wiki/Bernard_Shir-Cliff. "It was a face that didn't have a care in the world, except mischief," recalled Kurtzman. Shir-Cliff was later a contributor to various magazines created by Kurtzman.
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