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Anonymous Posted 16 years ago
Business & Finance

Customer Relationship Management


Dear All,

Plz.note my question about Customer Relationship Management ,it is the main subject of business Management .

Hoping for positive response.

following is the question

Social CRM is a method to potentially connect with customers to provide distinct products and services at minimum cost. How do you think that social CRM can be a next big thing in business processes while relating broader aspects of CRM studied in your whole course?

Thanks..........................
  

Top answer

" In this case, it is the manager, not the customer, who must be convinced that this product has the features, the price, and the usability to positively affect the goals of the business.

  • " In this case, it is the manager, not the customer, who must be convinced that this product has the features, the price, and the usability to positively affect the goals of the business.
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3 Answers
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In the advertising field, we learn to always put ourselves in the position of the customer and ask the question, "What will this product do for me?" In this case, it is the manager, not the customer, who must be convinced that this product has the features, the price, and the usability to positively affect the goals of the business.
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Anon, I'm sorry, but since we didn't attend your whole course, and reference to the concepts throughout the course is asked for, we can't possibly write your assignment for you.
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Modern Customer Relationship Management theory refers to the idea of 'integrating the customer'.This new way of looking at the business involves integrating the customer (more precisely the customer's relevant people and processes) into all aspects of the supplier's business, and vice versa. This implies a relationship that is deeper and wider than the traditional 'arms-length' supplier-customer

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