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User_gary Posted 15 years ago
Vocabulary
Coverage affair
his is indeed a huge achievement for Akshay Kumar," comments a trade observer, "2010 had started off well for him with HOUSEFULL being a hit. Even his KHATTA MEETHA has turned out to be a coverage affair and for the budget at which it was made, a 40 crores final run was decent enough."
"However, he was in need of a big hit and though one expected ACTION REPLAYY to be that one film which would bring in the moolah, it's failure (and also a lack of good opening) was quite disheartening," he continues, "TEES MAAR KHAN was the film which had to open well for his reputation and a phenomenal box office response like this is a shot in the arm for him."
Please explain to me what coverage affair means here.
Source : http://www.glamsham.com/movies/scoops/10/dec/25-akshay-farah-biggest-opening-tees-maar-khan-tmk-121011.asp
"However, he was in need of a big hit and though one expected ACTION REPLAYY to be that one film which would bring in the moolah, it's failure (and also a lack of good opening) was quite disheartening," he continues, "TEES MAAR KHAN was the film which had to open well for his reputation and a phenomenal box office response like this is a shot in the arm for him."
Please explain to me what coverage affair means here.
Source : http://www.glamsham.com/movies/scoops/10/dec/25-akshay-farah-biggest-opening-tees-maar-khan-tmk-121011.asp
Top answer
User_gary Please explain to me what coverage affair means here. This is movie budget jargon. I believe it means that at least the studio didn't lose money on the film.
- User_gary Please explain to me what coverage affair means here.
- This is movie budget jargon.
- I believe it means that at least the studio didn't lose money on the film.
- That is, the sales covered the expenses.
- As usual, I may be way off!
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1 Answers
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User_garyPlease explain to me what coverage affair means here.This is movie budget jargon. I believe it means that at least the studio didn't lose money on the film. That is, the sales covered the expenses.
As usual, I may be way off!
There used to be a term for movies which were just meant to keep the studio working. I can't seem to find
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