Company = customer?

Just using 'customer' is normal, perhaps only using 'customer company' if you need to explicitly make a distinction between company and individual customers for some reason. I would say 'customer that' is therefore correct, but I know 'customer who' is also commonly used, so let's see what views the real experts on here have.

Oh okay, thanks. I'm going to use "customer company" with the relative pronoun "that".
(Customer company seems okay.)

SupercatDo you call XYZ "customer"? Or "customer company"?

I would call them a "corporate customer.

SupercatAnd when you use a relative pronoun with it, which do you use who or that?

Can you provide an example of what you mean by that?

Vic Z Just using "customer" is normal; perhaps only using use "customer company" if you need to explicitly make a distinction between company and individual customers for some reason. I would say "customer that" is, therefore, correct, but I know "customer who" is also commonly used, s

teechr Can you provide an example of what you mean by that?

Oh really, I googled "customer company", and found many image results of it.

For example, you're going to explain what kind of customer/company it is.
Customer (company) who is likely to be partnered with us within a year.

"Most of our goods are bought by individuals but we have some customer companies that buy from us in bulk." (Note the order)

I did recommend it for this specific use, which reads correctly without your suggested correction :-) but it's the that/who that is more problematical in my view. When is 'company' considered personal or impersonal? I know what social and corporate norms are, but I am interested in whether there is something more formal.

Vic Z"Most of our goods are bought by individuals but we have some customer companies that buy from us in bulk." (Note the order)

I would certainly use "corporate customer" for this, not "customer company."

BarbaraPA I would certainly use "corporate customer" for this, not "customer company."

Then I think I can use a relative pronoun "that" with it. Thanks.