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Some believe that people will purchase a product based on their needs and advertising is not needed. To what extent do you agree or disagree?

Nowadays, people are being constantly bombarded with commercials that tempt them to buy a wide array of unnecessary products. Hence, it is true that many would prefer to buy goods that they demand, rather than depending upon the market. Even so, I partially agree since the majority of advertisements still influence purchase decisions.

On the one hand, only consumers understand what they need. In other words, advertising companies, via famous people and social influencers, are exaggerating one’s demand, and enticing them into buying things they do not need at all. Celebrity endorsements convince the buyer that they can achieve a life status once they have used the products advertised, therefore, there is a constantly growing market for branded items, such as cosmetics, designed clothes, and jewelry, despite them being prohibitively expensive. In addition to this, consumers can overspend their budgets, which will result in inevitable bankruptcy. For those reasons, there is no need for advertisements, as people can decide on what to buy on their own.

On the other hand, people make purchase decisions under the influence of advertisements. Advertising agencies must inform customers about the goods and available options, as people take their budget range, the quality of products, and other factors into consideration before making a purchase. For example, there are innumerable mobile phone brands in the market, therefore, consumers’ decisions will base on whatever is the best-seller at that time. Put it simply, advertisements play a decisive role when people make purchases.

In conclusion, commercials are sometimes not important, as when they encourage people to buy things that they do not need. However, I believe that by observing consumers’ needs and expectations, the advertisement will still become a major factor when it comes to deciding what to buy.