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Maelstrom Posted 11 years ago
Vocabulary

A highly technical marketing term

What's the term in e-Commerce marketing that refers to the strategy of attracting user influx?
I've checked out a lot of resources in my own language and they indicated that it's a very common device for web site runners. But I have found zero matching result in English, though.

Any idea please?

And please, do not reply if you're not sure about the answer.
Thanks!:)
  

Top answer

There are so many: Search Engine Marketing, which includes Search Engine Optimization Pay Per Click (Advertisements) Social Media Marketing Check this link .

— Mentee

  • There are so many: Search Engine Marketing, which includes Search Engine Optimization Pay Per Click (Advertisements) Social Media Marketing Check this link .
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3 Answers
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There are so many:
  1. Search Engine Marketing, which includes Search Engine Optimization
  2. Pay Per Click (Advertisements)
  3. Social Media Marketing
Check this link.
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MenteeThere are so many:
Yeah, without knowing anything much about the subject, I would have thought that "attracting user influx" was the aim of pretty much every e-Commerce marketing strategy.
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MenteeThere are so many:Search Engine Marketing, which includes Search Engine OptimizationPay Per Click (Advertisements)Social Media MarketingCheck this link.
Thank you, that's very detailed!
But is there an umbrella term for all these?
Thank you!
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